Rufus on Fire, a Charlotte Bobcats community

Bobcats owner Michael Jordan speaks to Bobcats season ticket holders as he tries to convince them to renew their tickets.

Rufus on Fire expands on the notion that the Bobcats' owner should live in Charlotte.

Rufus on Fire expands widely on why the Charlotte Bobcats have an incredibly difficult road to prosperity in the Carolinas, even after Michael Jordan's acquisition of the team.